Christian Church in the Middle Ages Essay Example | Topics and Well Written Essays - 1000 words

Christian Church in the Middle Ages - Essay Example The church influenced the way people think. The advent of the church began upon the fall of the Roman Empire. The Catholic Church was the only source of moral authority during the middle ages. The head of the Catholic Church at the time was, just like today, the Pope. Members of the church believed that the Pope represented Jesus spiritually on earth. Under the Pope were cardinals, archbishops, bishops and local priests who were in direct contact with the populace. The pope and the archbishops only presided in important occasions. Normal services were the obligations of the local priest under instructions from the Bishops. The major role of the church during the middle ages was to fulfill the spiritual need s of the followers. Priests gave instructions to peasants and the people living in towns in the faith. They also served important purposes in comforting the members when they are in trouble. When members of the church lost a loved one, the priests would be there to console with the families and ensure an organized send off. According to the church, everybody is a sinner, whether male or female and Christian s could escape the wrath from God by believing in Jesus. They would receive eternal life in heaven through doing good and fully participating in the sacraments. Apart from the spiritual leadership role, the church performed many secular roles. The church owned land and Christians contributed to the wealth creation of the church through tithes. Tithes were a portion of the members’ earnings that they gave to the church. Through canon laws, the church had its court to matters relating to justice. Except the monarchs, the church had authority over the secular leaders. The pope had the power to excommunicate kings and other secular rulers who attempted to challenge him. Some members of the Christian community during the middle ages dedicated their lives to serving God and they became Monks and Nuns.

E-Marketing (The strengths and weaknesses of E-Advertising) Essay

E-Marketing (The strengths and weaknesses of E-Advertising) - Essay Example This essay is a critical evaluation of the strengths and weaknesses of E-marketing. With the current developments in the Information Technology sector, it has become possible for businesses and organizations to conduct their businesses over the internet, a process that can be referred to as E-commerce (Hanson, 2000). This is facilitated by the accessibility of personal computers among the world’s population with internet connection which interfaces the suppliers with their customers through interactive websites, which enables the customers to make orders as well as to compare and to contrast the services offered by different vendors. Through their websites, the businesses are able to generate attention through the use of graphics that depict the true nature of the businesses for example by including photographs of the business premises, some of the products sold as well as the management teams among other important aspects of the business which may be helpful in building confidence in the buyers on the services offered (Reynolds, 2004). These help to create a picture on the customer’s mind on the credibility of the business, reason being that photographs communicate more on the image of the organization. Creating awareness is the main importance of advertising (Haegele, 2001). Through the internet, this goal has been achieved by businesses, which have exploited the global market at a cheaper price than the other media of advertising such as the yellow pages, through the mass media i.e. news papers and radio as well as Television etc. It is estimated that the price of creating a website is cheaper than the price of advertising on the yellow pages thus making it affordable to all types of businesses (Brown, 2006). With thousands of potential customers around the world using the internet for other purposes such as research, sending and receiving e-mails as well as communicating through chat rooms and entertainment, internet advertising offers the best